Jim Beam has traditionally divided its world between their core Jim Beam brand, including Jim Beam White Label, Jim Beam Black Label, Jacob’s Ghost, and Devil’s Cut, and their specialty or “small-batch” brands, including Booker’s, Baker’s, and Knob Creek. The two Jim Beam worlds used to be pretty separate with very little overlap or duplication. This has changed over the past year with parallel releases like Jim Beam Maple and Knob Creek Smoked Maple, which represented clearly different styles aimed at very different markets. At the same time, Beam has seen some solid results by expanding premium offerings under the Jim Beam brand with its Jim Beam Signature Series. It’s not surprising to see Jim Beam continue this strategy with Jim Beam Single Barrel, a younger (5-6 years old) and distinctly different offering than their existing Knob Creek Single Barrel (9 years old) release.

Review: Jim Beam Single Barrel Bourbon Whiskey – Drink Spirits.